Verasity, an ad-tech company and issuer of the $VRA token, has partnered with Creo Engine, a web3 gaming platform, to integrate VeraViews’ video player functionality and in-game rewards into Creo Play’s gaming library. This partnership aims to advance the adoption of the VeraViews video player in the blockchain space. Creo Engine is a web3 gaming ecosystem focused on becoming the foundation of Asia’s digital entertainment ecosystem and providing financial empowerment to users. The platform’s blockchain technology ensures security and resilience, offering novel avenues for creators and users to earn rewards.
Creo Play, a specialized platform within Creo Engine, enables developers to integrate digital products and games, creating a unified metaverse with genuine interoperability. This platform serves as a dynamic hub for web3 gaming, providing developers with a streamlined platform and robust infrastructure for deploying and integrating their games. The collaboration between Verasity and Creo Engine also includes integrating Rewarded Video technology and an independent video segment in the Creo Play App, offering users access to tournaments, content, and replays. Over thirty web3-based games are currently being developed on the Creo Engine.
By utilizing VeraView’s ad server, Creo Play can explore additional sources of income through contextual advertisements from prominent ad networks like Google Ads, Amazon Ads, and Pubmatic. This partnership allows Verasity to promote its VeraViews video player environment to the web3 gaming niche, enhancing the global gaming experience. Both companies are also looking into implementing Watch & Earn functionality for Creo Play games and creating a dedicated video environment for game highlights, further enhancing user engagement and rewards within the platform.
This collaboration is part of Verasity’s strategy focused on Web3 gaming, aligning with their recent achievements such as the launch of VeraAds, a platform that applies VeraViews advertising functionalities to blockchain brands. In addition, the company announced the burning of 50% of its maximum token supply in the previous month, indicating a commitment to enhancing token value and scarcity. By expanding their presence in the Web3 gaming sector through partnerships like the one with Creo Engine, Verasity is positioning itself as a key player in the blockchain gaming industry, providing innovative solutions for developers and users.
The partnership between Verasity and Creo Engine marks the beginning of a series of web3 gaming collaborations aimed at integrating cutting-edge technology and rewards systems into gaming platforms. Creo Engine’s focus on financial empowerment and security aligns well with Verasity’s goal of enhancing user experience and engagement through innovative video player functionalities. By integrating VeraView’s ad server and Rewarded Video technology, Creo Play can offer users additional opportunities to earn rewards while enjoying a seamless gaming experience with access to tournaments and replays.
Through their partnership, Verasity and Creo Engine are paving the way for a more interactive and rewarding gaming experience within the web3 space. With a growing number of web3-based games in development on the Creo Engine platform, users can look forward to a diverse gaming library with enhanced features and incentives. By exploring new avenues for generating income and promoting innovative technologies, both companies are contributing to the evolution of the web3 gaming ecosystem and solidifying their positions as industry leaders in blockchain gaming.
