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It’s always bikini season for Bella Hadid.
Despite the snowy weather, the model, 28, braved the cold in an itty-bitty red bikini to promote her fragrance brand Orebella’s new floral printed silk scarf.
In a series of outdoor images, Hadid struck a variety of poses with the chic red and white accent, which reads “Reveal your Alchemy,” wearing nothing but her booty-baring two-piece and brown cowboy boots.
“Wrap yourself in nature and love, no matter where you wander this winter,” the entrepreneur captioned the Instagram carousel. “Hydrating scents and silky fabrics for your frost-kissed skin.”
Per the caption, for a limited time only, the silk scarf comes free of purchase with any large-size perfume from the brand’s site or at Ulta.
Her Instagram followers are loving the wintery photo shoot, with one commenting, “Melt that snow, queen!”
Another said, “Who needs a coat when you have a body this hot 🔥😭.”
Meanwhile, another wrote, ” THE HOTTEST MODEL!”
Last month, Hadid attended an event for the New York City pop-up for her fragrance brand, which she launched last May.
The model mingled with fans in a festive red vintage Anna Molinari top and Slvrlake bootcut jeans, layering a white coat over her separates.
It seems the fiery shade has been her theme, just in time for Valentine’s Day next month.
