Katy Perry’s music video for “Lifetimes” was filmed in Ibiza and Spain’s Balearic Islands, but is now under investigation for potential environmental damage. The Balearic Islands’ Ministry of Agriculture, Fisheries, and Natural Environment stated that the production company behind the video did not request authorization for the filming, leading to alleged violations at the protected sand dunes of S’Espalmador. The environmental body has received numerous complaints about the production company’s actions while filming. Despite this, Perry’s team has not yet commented on the situation.
Directed by Stillz, the “Lifetimes” video features Perry traveling to Ibiza and enjoying the party scene with friends. The video showcases Perry frolicking on a beach in a bikini, which is likely the privately owned island of S’Espalmador. The video is a carefree and fun-filled representation of Perry’s journey to Ibiza, where she is seen partying at various bars and clubs with her friends. The video has received mixed reviews, with some critics praising its free-spirited vibe while others have noted its lack of depth.
“Lifetimes” is the second single from Perry’s upcoming album 143, which is set to be released on September 20. This will be Perry’s first new album in four years and is expected to explore her current dance-pop era. The album is described as a bold and celebratory dance-pop project, with the symbolic 143 being a numerical expression of love that ties the album together. Perry has stated that the album title is code for “I love you,” and it was inspired by the unconditional love she has received from her daughter.
Perry began teasing 143 in April, revealing that the project was inspired by her daughter and the love she brings into Perry’s life. The album is a reflection of the wholeness, happiness, and true love that Perry has found through her daughter. Described as a dance-pop journey that celebrates love and life, 143 promises to showcase Perry’s growth as an artist and her continued exploration of different musical styles. Despite the investigation into the environmental impact of the “Lifetimes” video, Perry’s fans are eagerly anticipating the release of her new album and the opportunity to hear her latest musical creations.
