Prada is a renowned fashion house that has become a global sensation, with celebrities from Dua Lipa to “The Devil” embracing the brand. The brand was founded in 1913 by Mario Prada, and under the guidance of his granddaughter Miuccia Prada, it has risen to prominence in the fashion world. Known for its luxury bags, trunks, and travel accessories, Prada has evolved to prioritize sustainability and land top-tier ambassadors such as Emma Watson and Maya Hawke. Their impact on art and culture was celebrated at the latest “Pradasphere” retrospective in 2023, showcasing their influence and dominance on the fashion scene.
At Milan Fashion Week in February, Lily James stole the show in Prada’s fall 2024 collection, showing off a flirty fringe look. Embracing the brand’s playful spirit, James paired strappy pumps with an oversized jacket, blending feminine and masculine expression in her fashion choices. Meanwhile, pop icon Dua Lipa shined at the Critics Choice Awards in a custom red Prada gown that perfectly complimented her new hairstyle, exuding a goddess-like aura in her ensemble.
The fashion influence of Prada was also evident at the Milan menswear show, where K-pop sensation Yu Ji-Min, also known as Karina, wore a dreamy dress from the spring 2024 collection. On the Golden Globes red carpet, celebrities like Hailee Steinfeld and Brie Larson showcased their love for Prada. Steinfeld looked stunning in a perfect pink Prada outfit while Larson glowed in lilac attire. Additionally, Marvel star Lashana Lynch made a regal statement in a floor-length burgundy gown with a swirling star motif at the BAFTAs.
Furthermore, Prada continues to make a mark on the fashion world through their brand ambassador and “Euphoria” actress Hunter Schafer. Known for creating some of the biggest fashion moments of the year, Schafer effortlessly rocks the flowiest and most fabulous gowns with ease. The brand’s ability to translate its playful yet sophisticated aesthetic onto celebrities and influencers alike has solidified its status as a powerhouse in the fashion industry. With a rich history dating back to its founding in 1913, Prada remains a timeless and iconic brand that continues to shape the future of fashion.
