At 15 years old, Usher released his first album, My Way, in 1997, marking the beginning of his iconic fashion journey. Over the next 20-plus years, he has experimented with various looks, from award shows to his Las Vegas residency, never shying away from out-of-the-box fashion choices. Reflecting on his journey, Usher highlights his look from the 2000 Teen Choice Awards as a pivotal moment when he started to take off, symbolized by the two “U” chains dangling from his neck on the red carpet. He also recalls wearing a one-of-a-kind Gucci coat with no shirt underneath, showing off his confidence and style evolution.
As Usher entered the 2020s, he experienced a series of career milestones, including a two-year residency, a digital Vogue cover, and the opportunity to perform at the Super Bowl halftime show in 2024. He recalls the moment he found out about the Super Bowl performance from Jay-Z, who asked him if he was ready for the major moment. Collaborating with his stylist, Jeremy Haynes, Usher designed outfits that paid homage to skating culture and featured tributes to icons like Michael Jackson. His Super Bowl performance was a culmination of his journey in the music industry and a chance to showcase his evolving fashion sense to a global audience.
One of Usher’s recent fashion highlights was his appearance at the 2024 Met Gala, where he donned an Alexander McQueen cape adorned with laminated roses, giving off a villainous vibe amidst a sea of whimsical looks. This outfit reflected his willingness to push boundaries and experiment with different styles, cementing his status as a fashion icon in the industry. Throughout his career, Usher has used fashion as a form of self-expression and a way to communicate his confidence and creativity to the world.
The Life in Looks video captures Usher’s fashion journey, from his early days as a budding artist to his current status as a seasoned performer and style icon. Directed by Gabrielle Reich and featuring stunning visuals and behind-the-scenes footage, the video offers a glimpse into Usher’s sartorial evolution over the years. With a team of talented individuals handling the production, editing, and post-production aspects, the video showcases Usher in his element, discussing his favorite fashion moments and the significance of each look in his personal and professional growth.
Overall, Usher’s fashion choices have played a significant role in shaping his identity as an artist and performer. From his bold and daring outfits to his more refined and elegant ensembles, Usher’s style evolution has mirrored his evolution as an artist, reflecting his growth and maturity over the years. With each new project and milestone, Usher continues to push boundaries and challenge traditional norms, proving that he is a force to be reckoned with in both the music and fashion industries. Through his unique sense of style and unwavering confidence, Usher has solidified his status as a fashion icon and a cultural influence in the entertainment world.
