UnifyApps, a San Francisco-based start-up founded by former Sprinklr CTO Pavitar Singh, has recently secured $11 million in funding to address the growing issue of app integration in businesses. With the global SaaS market expected to boom in the coming years, the need for seamless communication between the hundreds of apps used by enterprise companies is becoming increasingly crucial. Singh believes that UnifyApps’ platform, powered by generative artificial intelligence, can automate integrations between apps for specific use cases in less than five minutes, ultimately driving better experiences for employees and customers.
The company’s platform currently enables integration between over 1,000 SaaS applications, with plans to expand to 5,000 in the future. By leveraging APIs to connect these apps, UnifyApps aims to unlock the data siloed in individual apps and drive more fluid workflows within businesses. Singh envisions a future where jobs completed in one app can automatically trigger actions in other apps, creating a more interconnected and efficient digital ecosystem for enterprises worldwide.
Despite being in the early stages of development and not yet commercially available, UnifyApps has attracted significant investor interest, with an $11 million seed round led by Elevation Capital. The company plans to allocate 70% of the funding towards product development, with the remaining funds earmarked for building out its go-to-market team. With the goal of achieving $1 million in annual recurring revenue by the end of the year, UnifyApps is focused on empowering enterprises to break free from the limitations of disjointed applications and unlock the full potential of their technology investments.
Singh’s vision for UnifyApps is to create a future where seamless integration is a catalyst for unparalleled efficiency at large enterprises. By helping businesses create more meaningful connections with their customers, foster productive and engaged employees, and drive transformative growth, UnifyApps aims to become a pivotal player in the evolution of enterprise technology integration. The company has collaborated with around 15 early adopters to refine its platform based on user feedback, paving the way for a successful commercial launch in the future. With the support of investors and industry experts, UnifyApps is well-positioned to capitalize on the booming SaaS market and revolutionize how businesses connect their diverse range of applications.
