Summarize this content to 2000 words in 6 paragraphs Vogue’s guide to the best vintage stores in São Paulo is part of our directory of the very best vintage around the world, curated by editors from all over. Whether you’re traveling and searching for some superb stores to visit on your trip or are curious about your local vintage treasure chests, Vogue’s directory has you covered.Is vintage what you think about when you think of São Paulo? It very well should be! The city is leading the secondhand and archival scene in Brazil—and South America, for that matter—with a handful of stores that satisfy a variety of vintage flights of fancy. For those looking for an emporium of theatrical vintage fashion, there is a store for that (head to Casa Juisi). If you’re less interested in older fashion and looking for more recent designer labels, there are plenty of superb options for that too (see Pretty New and Take Me Vintage.) If you enjoy the hunt and sifting through boutiques that offer a combination of the two, then Frou Frou is the store for you.It’s a fashionable choose-your-own-adventure, and to help you narrow it down, we’ve compiled a list of the best vintage stores in São Paulo, curated with the help of our editors at Vogue Brazil.Founded in 2007 by Paula Rondon and Gil França, B. Luxo is stocked with vintage pieces collected from around the world. It is a destination for no-label vintage, predominantly from the ’60s, ’70s, and ’80s. Inside the store, there are wunderkammers filled with antique jewelry, glass bell jars containing vintage accessories, and a fair amount of taxidermy birds adding to the fashion cabinet-of-curiosity vibes. The mood carries over online, where a superb selection of their wares is listed for sale.Address: R. Augusta, 2294 – Sala 22 – Cerqueira César, São Paulo – SP, 01412-100Introducing Casa Juisi, a São Paulo institution that has long lured fashion history buffs and vintage enthusiasts to the city’s center. Here, you’ll find archival gems like Moschino’s silverware-laden jacket from 1989 and nautical ’80s fashions by Zandra Rhodes, but also American marching band costumes, theatrical opera gowns, and more. It’s a hodgepodge assortment with a common denominator of fabulousness.
