At NBC Select, the goal is to help consumers find products that enhance their lives. In April, the second-ever NBC Select Wellness Awards were launched after testing hundreds of products across fitness, sleep, and self care. Award winners were compiled from products available on Amazon and featured on TODAY. The most popular products among readers were earplugs, toothbrushes, sneakers, and fitness tech. Some of the most purchased products from the 2024 Wellness Awards coverage include Waterpik Toothbrush, Colgate Extra Clean Toothbrush, Colgate Total Plaque Pro-Release Toothpaste, Cocofloss Floss, and Vaseline Radiant x Deep Nourishment Body Lotion.
The most purchased fitness apparel winners from the Wellness Awards include On Cloud x3 as the best workout shoe for all activities in men’s sizing, Brooks Glycerin Stealthfit as the best workout shoe for all activities in women’s sizing, Quince Ultra-Form High-Rise Pocket Leggings as the best leggings for all activities, and Feetures Graduated Compression Socks as the best compression socks. In the fitness tech and equipment category, the most purchased winners are Fit Simplify Resistance Loop Exercise Bands, Fitbit Charge 6 as the best fitness tracker, Therabody Sense as the best massage gun overall, and Roll Recovery Foam Roller as the best overall foam roller.
The most purchased sleep winners from the 2024 Wellness Awards include Loop Quiet as the best earplugs for sleep, and Pure Enrichment Wave Mini Zen as the best sound machine. The winners were chosen after a thorough review process that involved a five-week trial period for all products. Editors at NBC Select serve as shopping and trying experts, carefully examining products before selecting winners. Criteria considered during the trial period include price, size inclusivity, quality, and effectiveness. Products that are selected as winners must upgrade readers’ lives and meet their needs in the respective categories.
When a product carries the NBC Select badge, consumers can trust that the item has been thoroughly vetted by a team of editors who are shopping experts and professionals. As journalists, the NBC Select team ensures that they conduct thorough research and reporting before endorsing any product. Consumers can catch up on NBC Select’s in-depth coverage of personal finance, tech and tools, wellness, and more, and follow them on social media platforms like Facebook, Instagram, Twitter, and TikTok to stay updated on the latest news and products.
