Forbes’ 2024 list of America’s Richest Self-Made Women features 11 entrepreneurs, executives, and entertainers under the age of 40 who are breaking barriers in both business and entertainment. Among them are familiar names like Taylor Swift and Kylie Jenner, as well as newcomers like Shuo Wang and Katy Perry.
Kylie Jenner, reality TV star and cosmetics entrepreneur, continues to hold the title of the youngest member on the list for the seventh year in a row. At 26, Jenner has expanded her business ventures with the launch of her clothing line Khy and canned vodka sodas company Sprinter Spirits. Rihanna, the richest person under 40, has seen success with her stake in cosmetics line Fenty Beauty and recently gave birth to her second child, Riot Rose.
Taylor Swift’s Eras Tour propelled her into billionaire ranks, becoming the first artist to generate over $1 billion in ticket sales. Alongside Swift is newcomer Shuo Wang, cofounder of HR software firm Deel, whose fortune is estimated at $850 million. Katy Perry also joins the ranks following a $225 million deal selling her music rights and recent departure from American Idol.
Other notable members on Forbes’ list include Lucy Guo, cofounder of artificial intelligence firm Scale AI and Passes platform, and Whitney Wolfe Herd, who founded dating app Bumble. Christina Cacioppo, president of automated security firm Vanta, and Neha Narkhede, CEO of fraud detection startup Oscilar, showcase the diversity of industries represented among the youngest self-made women.
These women are not only making waves in their respective fields but also challenging traditional notions of success and entrepreneurship. With a strong focus on innovation, collaboration, and perseverance, they are paving the way for future generations of female leaders. Whether it be in music, technology, or healthcare, these young entrepreneurs are proving that age is no barrier to achieving greatness.
