In a heartwarming story of rediscovery and recognition, Brazilian singer Cátia de França, at 77 years old, has finally found her audience after almost half a century of being overlooked. With the help of a nearly obsolete audio technology, de França’s unique blend of psychedelic rock, traditional rhythms, and modernist poetry has captured the attention of fans and concertgoers in Brazil’s alternative music circuit. Her belated fame coincides with a broader revival of vinyl records in Brazil, where sales have surpassed CDs and DVDs for the first time in years.
De França’s resurgence highlights a larger trend in Brazil’s music industry, with revenue from vinyl records doubling in 2023 and continuing to rise. The market for used LPs has also experienced a resurgence, with collectors and enthusiasts seeking out classic Brazilian music genres like samba, bossa nova, and tropicalismo. While global interest in vinyl records has been on the rise for the past 15 years, Brazil’s unique music scene and cultural heritage have contributed to the revival of this analog format.
Inspired by the success of vinyl records in Europe and the United States, Brazilian producers like João Augusto have invested in resurrecting vinyl pressing plants like Polysom. By reissuing old albums with commercial appeal and meeting the demand for new releases, these producers have helped fuel the resurgence of vinyl in Brazil. Artists like de França, whose rare debut album was fetching high prices on the second-hand market, have found a new platform for their music thanks to the renewed interest in vinyl.
Small independent labels like Três Selos have played a key role in bringing obscure and underappreciated artists like de França back into the spotlight. By reissuing classic albums and offering subscription-based vinyl releases, these labels are catering to a niche market of music enthusiasts who appreciate the unique sounds and histories of Brazilian music. De França’s music, with its unconventional arrangements and off-beat instruments, has struck a chord with listeners who value authenticity and creativity.
De França’s journey from obscurity to acclaim has been a testament to her resilience and unique artistic vision. Despite facing challenges and neglect in the past, the singer remains steadfast in her principles and commitment to her music. As she continues to perform and connect with audiences old and new, de França’s story serves as a reminder of the enduring power of music to transcend time and bring people together. With her newfound fame and recognition, de França is a testament to the enduring legacy of Brazilian music and the revival of vinyl records in the country.
