The writer reflects on purchasing a pair of uncomfortable jelly sandals from American Apparel ten years ago, which led to blistering, discomfort, and difficulty styling the shoes. This bad experience has made them hesitant to repurchase jelly sandals. However, they are reconsidering their anti-jelly stance after seeing a pair of woven flats from The Row, which were featured in the brand’s pre-fall 2024 show in Paris. The subtler alternative to chunky PVC sandals, The Row’s cage flats come in clear and light pink colorways for more subtle dressers, as well as cherry red and electric blue for those who prefer brighter colors.
The resurgence of jelly sandals in fashion has been aided by celebrities such as Taylor Swift, Blake Lively, and Jennifer Lawrence. These stars have demonstrated various ways to style jelly sandals, showcasing their versatility and appeal. For example, Swift embraced the ’80s aesthetic by pairing pink jelly fisherman sandals with a white tank top and jeans for her album release in 2021. Lively wore her brown jellies with a summer sundress in 2021, while Lawrence styled pink jellies with jeans and a T-shirt in 2022. Given Lawrence’s love for Alaïa mesh flats, it is anticipated that she will soon be seen wearing The Row’s jelly sandals as well.
The Olsen twins, Ashley and Mary-Kate, have further popularized jelly sandals by including woven flats in their collection for The Row. These trendy shoes have become a staple on editor wishlists and offer a stylish alternative to traditional jelly sandals. The cage flats are available in a range of colors to cater to different preferences, making them a versatile choice for summer footwear. The writer acknowledges that they may have underestimated the potential of jelly sandals and is now intrigued by the fashionable and chic options available, especially those endorsed by influential figures in the entertainment industry.
The writer’s initial negative experience with jelly sandals contrasts with the current trend of embracing them as a stylish and versatile footwear option. The evolution of jelly sandals into a high-fashion item, as seen in The Row’s collection, challenges traditional perceptions of these shoes. Celebrities have played a significant role in promoting jelly sandals as a fashion statement, inspiring consumers to experiment with different styling options. The resurgence of jelly sandals in the fashion industry highlights the cyclical nature of trends and the importance of embracing new interpretations of classic styles.
Overall, the writer’s reconsideration of jelly sandals reflects a broader shift in fashion towards embracing nostalgia and reviving classic trends. The influence of celebrities and high-end designers like The Row has contributed to the renewed popularity of jelly sandals, showcasing their versatility and potential for creative styling. As fashion continues to evolve and adapt, jelly sandals serve as a reminder of the enduring appeal of timeless styles and the endless possibilities for reinventing them in contemporary contexts.
