GenreX is an AI startup that has introduced a video-to-music technology that analyzes video footage and generates music tailored to the content. Co-founded by Yihao Chen and Malcom Yang, GenreX is currently being incubated at Seattle’s AI2 Incubator. The technology does not require text prompts like other AI tools and can create an original soundtrack in seconds based on the attributes of the video input. The tool is designed to save time for content creators, such as filmmakers and advertisers, in selecting or creating music for their projects.
The beta launch of GenreX’s video-to-music technology is described as groundbreaking and a significant leap forward in the creative process. The software can analyze various aspects of a video and use that information to direct its music generator to produce a unique track. If the generated music is not suitable, creators can easily regenerate a new track. According to Chen, GenreX is the first to streamline the process of uploading video and receiving music in return, offering an end-to-end system that is a first of its kind in the market.
GenreX joins other startups in leveraging artificial intelligence to enhance the music creation process. Companies like Soundry AI are using generative AI to assist in creating music tracks. Jacob Colker, managing director of AI2 Incubator, has also used AI technology to help create music videos for his band. Chen, with a background in music and AI research, founded GenreX after musician friends expressed difficulties finding inspiration for creating music. He sees technology as a tool that can boost human creativity and enhance the music creation process.
The video-to-music AI offered by GenreX is currently available for free in its standalone app and as an Adobe Express add-on. The startup is also working towards making the technology available on Canva to reach a wider audience of creators. By providing a tool that can quickly generate music matching video content, GenreX aims to simplify the process for content producers who are looking to enhance their projects with music. The technology is designed to be user-friendly and efficient, allowing creators to focus on their content while the AI tool takes care of the music aspect.
Chen’s expertise in both music and AI research has guided GenreX in developing a tool that leverages artificial intelligence to enhance the music creation process. The company’s aim is to provide creators with a technology that can generate music tailored to their video content quickly and efficiently. By utilizing AI technology to streamline the music creation process, GenreX hopes to enable creators to focus on storytelling and content creation, while the AI tool assists in providing suitable music tracks. With its innovative video-to-music technology, GenreX is poised to make a significant impact on the creative industry by offering a unique and efficient solution for content producers.
