Doritos has opened a new restaurant called “Doritos After Dark” inside the Crypto.com Arena in Los Angeles. The restaurant offers a unique twist on beloved snacks and aims to provide a bold culinary experience for ticket holders who enjoy the unexpected. The menu features a variety of globally inspired flavors, including appetizers, entrees, and desserts that incorporate Doritos chips in creative and surprising ways. Chef Wiley Bates, a culinary senior principal scientist at Frito-Lay, expressed excitement about the endless culinary possibilities of incorporating Doritos chips into recipes.
The Doritos After Dark restaurant serves a wide range of dishes with a Doritos twist, such as margaritas, veggie dumplings, ice cream, and California rolls. The restaurant aims to take fan favorite dishes up a notch by infusing them with the bold flavors of Doritos. While the restaurant is currently only accessible to ticketholders during scheduled events at the Crypto.com Arena, the company plans to launch a one-of-a-kind Doritos Night Market pop-up on November 15. This expansion will allow a broader audience to experience the unique cuisine offered by Doritos After Dark.
Lee Zeidman, President of Crypto.com Arena, expressed excitement about the partnership with Doritos and the opening of Doritos After Dark inside the arena. As a premier sports and live entertainment venue in Los Angeles, Crypto.com Arena aims to provide top-notch culinary experiences for its guests. The introduction of Doritos After Dark adds a new and exciting dining option for visitors to enjoy while attending events at the arena. This collaboration builds on previous successful pop-up initiatives by Doritos, including ghost kitchens in New York and Los Angeles, as well as a debut at the SXSW music festival in Austin, Texas.
The team behind Doritos After Dark emphasizes the brand’s reputation for pushing boundaries and paving new paths in the culinary world. By incorporating Doritos chips into recipes, the restaurant aims to offer innovative and exciting flavor combinations that appeal to food and cocktail enthusiasts. The unique dishes and beverages offered at Doritos After Dark are designed to satisfy consumers’ cravings for delicious and adventurous dining experiences. The opening of the restaurant inside the Crypto.com Arena represents a new chapter in the brand’s journey to redefine traditional snack foods and elevate them to new culinary heights.
Overall, Doritos After Dark at Crypto.com Arena in Los Angeles represents a bold and creative approach to dining that combines the familiar flavors of Doritos with unexpected twists in a culinary setting. The restaurant invites guests to explore a world of innovative recipes that showcase the versatility and boldness of Doritos chips. By infusing fan favorite dishes with Doritos flavors, the restaurant provides a unique dining experience that is sure to delight food enthusiasts. With plans to expand its presence through a pop-up event and future initiatives, Doritos After Dark is poised to become a must-visit destination for those seeking delicious and daring culinary adventures.