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Final Four ticket prices for women’s games are higher than men’s, particularly for games featuring Caitlin Clark.

April 4, 2024No Comments3 Mins Read
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Caitlin Clark, the superstar guard for the Iowa Hawkeyes, is driving up ticket prices for the women’s NCAA basketball Final Four on Friday. The average ticket price for the women’s games is slightly higher than the men’s matchups, with StubHub reporting an average of $726 for women’s games and $710 for men’s games. Clark’s record-breaking performance and star power have contributed to the surge in ticket prices as she nears the end of her college career.

The discrepancy in arena sizes between the women’s and men’s Final Four games is another reason for the higher ticket prices. The women are playing at the Rocket Mortgage Fieldhouse in Cleveland, Ohio, which has about 20,000 seats, while the men are playing at the larger State Farm Stadium near Phoenix, which has over 63,000 seats. The limited number of seats available for the women’s games, combined with high demand, has led to higher prices compared to the men’s games. This trend of higher average prices for the Women’s Final Four games has continued from last year.

According to StubHub’s spokesperson, ticket sales for the women’s semifinal have seen a significant increase since Monday, more than doubling sales from last year. This surge in sales has continued since Clark helped secure Iowa’s spot in the Final Four, with a 70% increase compared to when the men’s Final Four teams were decided. The momentum for women’s basketball is evident in the strong growth in ticket sales for the Final Four games.

Iowa’s Elite Eight win against LSU drew a large audience of 12.3 million viewers, peaking at 16.1 million viewers, and setting an all-time ratings record for a women’s college basketball game. Clark and her Hawkeyes will face the UConn Huskies in the Final Four on Friday, followed by a game between NC State and South Carolina. The men’s Final Four games will take place on Saturday night, showcasing the excitement and popularity of collegiate basketball at both levels.

The success and popularity of Caitlin Clark and the Iowa Hawkeyes have played a significant role in driving up ticket prices for the women’s NCAA basketball Final Four games. With Clark’s record-breaking performances and star power, fans are eager to watch her compete in the tournament as she nears the end of her college career. The limited number of seats available in the arena and the high demand for tickets have also contributed to the higher prices for the women’s games compared to the men’s games.

StubHub data shows a significant increase in ticket sales for the women’s semifinal, with sales more than doubling from last year. This surge in sales has continued following Clark’s impressive performance in helping Iowa secure a spot in the Final Four. The momentum for women’s basketball is evident in the growing interest and excitement surrounding the tournament games, showcasing the continued growth and popularity of the sport. Despite the higher ticket prices, fans are eager to watch the top-seeded Hawkeyes and other teams compete in the Final Four games, highlighting the excitement and anticipation surrounding the tournament.

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