Souris, Manitoba, faced a crisis in 2011 when their historic swinging bridge was destroyed by flooding. A replacement bridge was built in 2013, but the community feared that tourists would not be attracted to visiting just to see the new bridge. However, the flood also released a flock of peacocks from the town’s bird sanctuary, creating a new tourist attraction. Jim Ludlam, known as the peacock man, oversees the flock of around 15 birds that roam the streets and yards of Souris during the warm months, as well as a small flock kept in a barn. The town rounds up the birds in the fall to keep them safe during the winter.
Despite some controversy surrounding the peacocks, with some people loving them and others hating them due to possible damage they cause, the birds have become a significant tourist draw for the town. Manitoba Public Insurance reported two peacock-related claims in Souris in 2023, showing the impact the birds have had on the community. Mayor Duane Davison acknowledges the nuisance they can sometimes be but is overall pleased with the positive tourist attention they bring to Souris. Tourists from around the world have visited the town specifically to see the peacocks, with one couple flying from Germany to Winnipeg and driving to Souris for a glimpse. The town now boasts spots for peacock-related selfies and a metal tribute to the birds named Pavo the Peacock.
As spring arrives, the peacocks emerge from their winter hiding spots to once again roam the town and captivate visitors. Despite their beauty, some residents are not as thrilled about the peacock presence, citing issues such as damage to vehicles. However, the majority of the community has embraced the peacock phenomenon as an integral part of Souris’s identity and a unique tourist attraction. Mayor Davison notes that the peacocks have surpassed the swinging bridge as a draw for tourists, highlighting the unexpected success of the new attraction. The town, located just off the Trans Canada Highway, has become known for its peacocks and offers opportunities for visitors to engage with the birds and take photos.
The peacocks in Souris have proven to be hardy creatures, adapting to the cold weather of Manitoba despite their origins in warmer climates. Ludlam, who oversees the flock, explains that the birds have been able to forage for food in the bush and around bird feeders during mild winters. The town takes measures to protect the peacocks from predators and ensure their safety during the colder months. The sanctuary site where the birds are kept also serves as a place for visitors to learn more about the peacocks and enjoy their presence. The peacock man and his family have played a significant role in the care and management of the birds, contributing to the success of the new tourist attraction in Souris.
In conclusion, the loss of Souris’s swinging bridge in 2011 led to the unexpected rise of a new tourist attraction in the form of a flock of peacocks. Despite initial doubts about the success of the replacement bridge as a draw for visitors, the peacocks have become a significant feature of Souris’s identity and have attracted tourists from around the world. While the birds may not be universally loved by residents due to potential nuisances, the majority of the community has embraced them as an integral part of the town’s charm. The peacocks have thrived in Souris, adapting to the climate and becoming a symbol of resilience and appeal for the town. As the peacocks continue to roam the streets and captivate visitors, their presence in Souris serves as a testament to the town’s ability to adapt and thrive in the face of challenges.
