Grubhub has teamed up with Amazon Prime Video to promote the launch of the new TV series “Fallout” by offering a limited-time Fallout-themed burger meal. The Nuka-Blast Burger Meal will be available on April 11th in select areas of New York City and Los Angeles, with only 150 meals available in each city at a cost of $12 each. The meal comes in a collector’s box and includes a Nuka-Blast Burger, fries, and a special release Nuka-Cola Victory soda.
The Nuka-Blast Burger gets its heat from ingredients like Calabrian chilis, fire-roasted jalapeño peppers, cayenne spices, and a spicy dipping sauce made with ghost chili peppers. The Nuka-Cola Victory soda is a peach mango flavor from Jones Soda. This limited-time meal is part of a partnership between Prime Video and Grubhub called “Tune In & Takeout,” designed to generate buzz around the show and drive viewers to order food delivery.
The limited availability of the Nuka-Blast Burger Meal makes it more about publicity than widespread consumption. Only a select few who order from Grubhub on the day of the show’s early release on April 10th will have the chance to try the meal. Prime members can also take advantage of a free year of Grubhub+ with their membership, making it a potential deal for frequent food delivery customers. The partnership aims to enhance the viewing experience of “Fallout” and create a unique dining experience for fans.
While most people won’t have the opportunity to try the Nuka-Blast Burger Meal, the few lucky individuals who do may have differing opinions on its taste and quality. Those who do sample the meal are encouraged to share their thoughts on social media platforms like Twitter and Facebook. The blog will also cover Fallout-related topics, including potentially making homemade versions of the Nuka-Burger and Nuka-Cola.
As the promotion for “Fallout” continues, fans can look forward to more exciting collaborations and limited offerings tied to the series. The Nuka-Blast Burger Meal is just one example of how brands are leveraging popular TV shows to create immersive experiences for viewers. The buzz generated around the meal is aimed at driving interest in both the show and Grubhub’s delivery services, showcasing the power of strategic partnerships in entertainment marketing. Stay tuned for more Fallout-related news and offerings.
