The rising cost of living in Montana, partially driven by an influx of people inspired by the hit show “Yellowstone,” was a focal point in a debate between Republican Governor Greg Gianforte and his Democratic challenger Ryan Busse. Busse criticized Gianforte for being out of touch with the struggles of ordinary citizens to afford housing, while Gianforte highlighted the state’s strong economy and efforts to help Montanans prosper. The debate also touched on the impact of President Joe Biden’s administration on rising living costs, with Gianforte attributing some of the blame to the current administration.
The personal wealth of Gianforte, a multimillionaire tech industry businessman, was a point of contention as Busse accused him of prioritizing tax cuts for the wealthy over assisting regular citizens. Despite Gianforte’s claims of tax cuts and rebates benefiting Montanans at all income levels, Busse argued that the state had seen the highest property tax increase in its history, leaving many residents struggling financially. The debate also discussed the need for additional reforms to address property taxes for homeowners, landlords, businesses, and farmers.
Both candidates acknowledged the popular television show “Yellowstone” as a factor attracting people to Montana, potentially changing the state’s landscape. Gianforte initially dismissed Busse as a serious candidate and refused to debate him until he released his tax returns. However, Busse responded by disclosing 10 years of income tax records, leading to the debate hosted by ABC Fox Montana. Gianforte’s election in 2020 marked a shift from 16 years of Democratic governors in Montana, with his campaign receiving support from former President Donald Trump.
Gianforte’s background in the tech industry, from founding RightNow technologies to his success in business, has shaped his political career in Montana. Despite a criminal case in 2017 when he body-slammed a reporter, Gianforte won a seat in the U.S. House and reelection in 2018. Busse, a former vice president at Kimber Manufacturing, has highlighted his departure from the gun industry due to disagreements over aggressive marketing of military-style assault rifles. Both candidates have shared details of their income and tax returns to provide transparency to voters.
Looking ahead to the 2024 election, the debate between Gianforte and Busse reflects the ongoing challenges facing Montanans in relation to the rising cost of living and economic prosperity. The discussion surrounding property taxes, tax cuts, and residents’ financial strains showcases the differing approaches of the two candidates in addressing these issues. With the impact of popular culture like “Yellowstone” influencing migration patterns and the state’s demographic landscape, the candidates’ responses to these changes will play a significant role in shaping the future of Montana under new leadership.
