The Four Seasons Bangkok is being speculated as a potential location in the new season of ‘The White Lotus’ due to its luxurious, Zen garden ambiance. While it may have a cameo appearance, the main filming location is rumored to be the Four Seasons Resort Koh Samui in Thailand. This is part of Thailand’s rebranding efforts from a backpacker destination to a wellness hub for elite travelers. The ‘White Lotus effect’ has already been seen in other Four Seasons properties featured in previous seasons of the show, leading to increased popularity and bookings.
The concept of destination marketing through film and television is not new, with tourists traveling to see famous movie sets since the silent film era. ‘Lord of the Rings’ boosted tourism in New Zealand, while ‘Harry Potter’ had a similar effect on England. The creator of ‘The White Lotus,’ Mike White, has now brought attention to Thailand, with millions of foreign tourists visiting the country annually. This is expected to further increase with the show’s association with luxurious hotels such as the Four Seasons.
HBO has given viewers until 2025 to make travel arrangements to visit locations featured in ‘The White Lotus’ before the next season premieres. The Four Seasons Bangkok’s BKK Social Club, ranked as the top bar in Thailand, is a hot spot for visitors, offering unique cocktails like the Bananzo. Other dining options in the hotel include a scenic riverfront restaurant, a Cantonese fine-dining establishment, a French brasserie, and an Italian restaurant. The hotel’s Urban Wellness Centre also offers a range of treatments and services, including traditional Thai massages and a standalone men’s salon.
Despite the luxurious amenities and dining options, the rooms at the Four Seasons Bangkok offer affordable rates compared to other luxury hotels in the Four Seasons portfolio. A deluxe room can be booked for weekends starting at $410 per night, making it a more budget-friendly option for travelers. The hotel’s location, either facing the river or a tree-filled courtyard, provides a serene backdrop for guests looking to relax and unwind. As Thailand continues to promote itself as a wellness destination, the Four Seasons Bangkok is poised to attract more high-end travelers seeking a luxurious experience in a vibrant urban setting.
In conclusion, the Four Seasons Bangkok is drawing attention as a potential filming location for the next season of ‘The White Lotus,’ showcasing luxurious amenities and a tranquil setting for elite travelers. The hotel’s affiliation with the show is expected to boost tourism to Thailand and enhance its reputation as a wellness hub. With affordable room rates and top-notch dining options, the Four Seasons Bangkok offers a high-end experience that is appealing to travelers seeking luxury accommodations in a vibrant urban environment. Whether it becomes a backdrop for a hit television series or not, the hotel is already attracting attention and establishing itself as a premier destination in Bangkok.