Honor has unveiled its new Magic 7 series of smartphones in China, with a focus on providing the most intuitive AI experience through its Yoyo Agent. The Magic 7 and Magic 7 Pro come with upgrades in camera capabilities and AI features, with prices starting at 4,499 yuan and 5,699 yuan respectively. The introduction of the Yoyo Agent sets Honor apart from other smartphone makers who are also integrating AI into their devices to drive sales. Global smartphone shipments have been on the rise, with Samsung and Apple leading the market.
The Magic 7 series is one of the first to feature an AI agent that is designed to focus on autonomous task execution and problem-solving rather than being a smart assistant. Honor promises that users can simply tell their Magic 7 phone what to do, and the AI agent will take care of tasks like ordering coffee, canceling subscriptions, or planning trips. By streamlining tasks, the AI agent aims to save users time and effort in completing daily activities. The Magic 7 Pro, with its 6.8-inch display and advanced camera features, highlights the focus on providing a high-end user experience.
At the core of the Magic 7’s AI capabilities is the Qualcomm Snapdragon 8 Elite chipset, which promises a significant performance boost in CPU and GPU functions. Running on the MagicOS 9.0 skin based on Android 15, the Magic 7 series is equipped to handle the demands of its advanced AI features. While a US release is not currently in the plans for Honor, the company has confirmed a global launch is on the horizon, although specifics on a timeline are still to be shared. By investing in AI technology and focusing on user experience, Honor is positioning itself to compete with other major smartphone manufacturers.
The Magic 7 series emphasizes its camera features, with a triple-camera setup on the Magic 7 Pro that includes a 200-megapixel telephoto lens with 3x optical zoom and 100x digital zoom. The devices also offer AI-powered image sharpening capabilities, enhancing the quality of photos taken with the smartphones. By highlighting the camera features at the launch event in China, Honor is showcasing the capabilities of its devices to attract consumers who prioritize camera performance in their smartphones. The inclusion of advanced camera technology and AI features sets the Magic 7 series apart in the competitive smartphone market.
Overall, Honor’s Magic 7 series aims to provide users with an intuitive AI experience through its Yoyo Agent and advanced camera capabilities. By leveraging AI technology and focusing on user convenience, Honor is looking to boost sales and compete with other major smartphone manufacturers. With a global launch on the horizon, the Magic 7 series is set to reach a wider audience and showcase the innovative features that set it apart in the evolving smartphone landscape. By staying ahead of the curve in AI integration and user experience, Honor is positioning itself as a contender in the competitive smartphone market.
