Italy is set to host the first Ministerial Meeting of the International Organisation of Vine and Wine (OIV) in celebration of the organization’s first 100 years of existence. Prime Minister Giorgia Meloni expressed pride in hosting the event in the extraordinary territory of Franciacorta, which she described as magnificent. Italy is honored to host the event, which is a great recognition for the country and its wine sector, known for its excellence and as a symbol of Made in Italy recognized worldwide.
Meloni thanked Minister Lollobrigida for his efforts in organizing the event and praised the OIV leadership, including President Moio, for believing in and supporting the initiative. She highlighted the importance of wine in Italian culture, describing it as a fundamental part of the country’s heritage. Wine is not only celebrated in art, poetry, and literature but also represents a connection to the land and the beautiful landscape of Italy. Meloni emphasized the close relationship between agriculture and culture, with the word “culture” deriving from the Latin word “colere,” meaning to cultivate. Italy aims to cultivate and enhance what makes it unique and set it apart in the world, with wine playing a crucial role in this.
The Italian government has placed a strong focus on agriculture since taking office, working to ensure that farmers receive fair prices for their products and combating counterfeiting and unfair competition. There is a commitment to investing in the younger generation and ensuring the future of Italian agriculture through their involvement. Italy, as a founding member of the OIV, will bring these priorities to the table during the discussions at the Ministerial Meeting. The country aims to contribute to building a sustainable future for the world of wine through these efforts.
The Ministerial Meeting will take place over three days, spanning the regions of Franciacorta and Verona, providing delegates with an opportunity to experience firsthand the importance of wine in Italian culture and the country’s vineyard and wine industry. The event will showcase Italy’s dedication to preserving its heritage and promoting sustainability in the wine sector. The focus on agriculture and culture as intertwined elements will be a key theme throughout the meeting, with Italy seeking to underscore the vital role of wine and the agri-food sector in the country’s identity.
In her video message, Meloni highlighted the significance of wine as a symbol of Italian identity and stressed the importance of valuing and nurturing what makes Italy unique in the world. She emphasized the interconnectedness of agriculture, culture, and heritage, framing wine as a central element that represents these values. Italy’s commitment to supporting its farmers, combating unfair practices in the agricultural sector, and investing in the future generation of farmers will be central to the discussions at the Ministerial Meeting. The event aims to celebrate the rich heritage of wine in Italy and underscore the country’s dedication to sustainable practices and the preservation of its agricultural traditions.
