Jotaka Eaddy, the founder of the viral “Win With Black Women” livestream, was inspired to create the network after witnessing the negative comments made about Black women considered for the vice presidential candidate position during the 2020 presidential campaign. Tired of seeing these women face racist and sexist attacks, Eaddy decided to take action and create a platform to support and advance the policy agenda of Black women. With the help of her mentor, Minyon Moore, Eaddy launched the virtual network, which has since raised over $2.6 million for Vice President Kamala Harris’s campaign.
The “Win With Black Women” group gained national attention when Joe Biden endorsed Kamala Harris as his successor, leading to a routine call going viral with over 90,000 participants. The group’s goal was to strategize and embrace the historic nature of Harris potentially becoming the first Black woman vice president. The success of the group inspired others to form virtual networks and raise funds for the cause. A “Unite for America” livestream event in September, featuring Oprah Winfrey and Harris, highlighted the impact of Eaddy’s work, with Harris acknowledging her as the founder of “Win With Black Women.”
CBS News polling shows that over 90% of Black women voters support Kamala Harris in the 2024 presidential election. Black women played a significant role in helping Joe Biden secure victory in 2020, particularly in states like Georgia where 92% supported him, leading to a Democrat winning the state for the first time in 28 years. Historian Martha S. Jones emphasizes the long history of Black women organizing and advocating for political representation, noting their relentless efforts to make their voices heard and secure a place at the table in American politics.
Jones, the author of “Vanguard: How Black Women Broke Barriers, Won the Vote, and Insisted on Equality for All,” stresses the importance of voter outreach as the heart of democracy. Eaddy echoes the sentiment, recognizing the impact of “Win With Black Women” on voter engagement and the hope that it will create lasting change for generations to come. The network has set a new standard for collective energy and united efforts to ensure that the country is a place where all individuals can thrive, live freely, and be treated equally.
Jericka Duncan, a national correspondent and anchor for the “CBS Weekend News,” highlights the impact of Eaddy’s work and the significance of Black women organizing and advocating for political representation. Eaddy’s commitment to fighting for those who are mistreated and the creation of “Win With Black Women” exemplify the power of collective action and the ability to bring about positive change through activism and community engagement. As Black women continue to play a vital role in shaping American politics, their contributions are essential in advancing social justice, equality, and representation for all.
