Lara Trump, the new co-chair of the Republican National Committee, is working to rebrand the party with a style reminiscent of her father-in-law, former President Donald Trump. She has merged the GOP and Trump campaign into a single operation to focus on the upcoming election. Critics worry that this focus on the presidential race may detract from support for state and local races, but Lara Trump maintains that the restructuring will benefit all candidates.
Despite some public gaffes, Lara Trump has embraced her role in the spotlight, appearing on television and right-wing media outlets to promote the Trump campaign. Her charismatic personality and political experience from working on Trump’s previous campaigns have made her a sought-after speaker at fundraising events. This newfound attention on fundraising has led to a significant increase in donations for the RNC, with $76 million raised in April and $65.6 million in March.
Lara Trump is also hoping to encourage Republicans to use mail-in voting, a tactic that her family has previously criticized. She believes that making it easier for Trump supporters to cast their ballots will benefit the party in the upcoming election. However, the reality is that states set their own election laws, and many rely on postmarks to determine the timeliness of ballots, making a nationwide policy on not counting ballots after Election Day unfeasible.
The RNC’s improved fundraising and focus on the election could prove critical to Trump’s chances of re-election, especially as he faces legal challenges related to the 2020 election and other issues. Lara Trump’s ambitious vision for the party, along with her insistence on supporting candidates in state and local races, demonstrates her commitment to securing Republican victories across the board. Despite some criticism and challenges, Lara Trump’s leadership at the RNC is already making an impact, setting the stage for a competitive and dynamic election season.
