Stephanie Copeland Weber has been named the new CEO of SheerID, a marketing verification startup based in Portland, Oregon. She takes over from co-founder Jake Weatherly, who will now serve as a board director and strategic advisor. Weatherly, who co-founded SheerID in 2011, expressed confidence in Copeland Weber as his handpicked successor, praising her extensive experience in growing businesses as a strategic and operational leader. Copeland Weber has over 25 years of experience and previously served as CEO of Ruby, as well as in various leadership roles at GuideSpark.

SheerID specializes in helping consumer brands offer special deals to specific groups, such as students, teachers, and the military. Their platform collects and verifies information from consumers to determine their eligibility for these deals. Major companies like Amazon, Google, Spotify, and Walmart utilize SheerID’s solution to reach and reward their target audiences. The announcement of Copeland Weber as the new CEO marks a new phase of growth and development for the company under her leadership, with Weatherly transitioning into a different role within the organization.

In other executive news, Pinecone, a cloud-based vector database for AI applications, appointed Lauren Nemeth as chief operating officer and Bob Muglia as a board member. Nemeth, a former chief revenue officer at Twilio, brings her expertise in revenue growth to the company. Muglia, who has a background as CEO of Snowflake and former president of Microsoft’s Server and Tools Division, will provide valuable insights as a board member. Additionally, Jessica Nguyen joined Docusign as deputy general counsel for AI Innovation and Trust, bringing her legal expertise from previous roles at Avalara, Hibu, Microsoft, Payscale, and Lexion.

General Motors made senior vice president promotions for two executives with ties to Seattle. Dave Richardson, a UW alumni who founded Skytap, and Baris Cetinok, a tech veteran who played key roles in launching Microsoft Office and Amazon Payments in Amazon Web Services, were both promoted to higher leadership positions within the company. Meanwhile, Ashley Levesque resigned from her position as VP of marketing at Seattle marketing tech firm Banzai, marking the end of her almost four-year tenure at the company. Pacific Science Center in Seattle announced the appointment of Freeda Warren as chief administrative officer, with a focus on increasing the organization’s impact and garnering support for major initiatives.

Rene Bystron, the creator of the AI education app AI LaMo, is launching a new venture called DeltaGen, aimed at making AI tools more accessible. In Portland, Kyle Swan, a longtime executive at Silicon Valley Bank, transitioned to a new role as director at the financial institution. Meg Manazir, a communications professional at Microsoft, announced her departure from the company in order to take time to recharge and explore new opportunities. Manazir was most recently serving as director of executive platforms and narrative architect for Microsoft Advertising, showcasing a trend of diverse career moves and transitions within the technology and business sectors.

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