Selena Gomez is partnering with Sephora to donate proceeds from her Rare Beauty line to the Rare Impact Fund for Mental Health Day. This collaboration marks the second year in a row that her company is teaming up with the brand to benefit mental health services and education around the world. Gomez, who has been open about her struggles with bipolar disorder since her diagnosis in 2018, founded the Rare Impact Fund with the goal of mobilizing $100 million for youth mental health resources. Rare Beauty donates one percent of its sales directly, while the fund also raises money through support from individuals, corporate partners, and other philanthropic organizations. It is estimated that Rare Beauty’s net sales in 2023 totaled around $350 million, contributing significantly to Gomez’s recent billionaire status.
The CEO of Rare Beauty, Scott Friedman, hopes to increase sales for Mental Health Day compared to last year, as awareness of the brand and its mission grows. Sephora CEO Guillaume Motte praised Gomez for her commitment to the foundation she has created and emphasized the importance of giving back to the community through partnerships like this one. The collaboration between Gomez’s Rare Beauty and Sephora aims to raise funds for the Rare Impact Fund to expand mental health resources for young people who need them. This initiative aligns with Gomez’s advocacy for increased awareness of mental health issues and her personal experience with mental health struggles.
Gomez has been a longtime advocate for mental health awareness and has openly discussed her own journey with mental health. Two years ago, she starred in the Apple TV+ documentary “Selena Gomez: My Mind And Me,” where she shared her proactive approach to promoting mental health by engaging in conversations and meetings about the topic. In 2018, Gomez suffered a breakdown connected to her lupus diagnosis and entered treatment for mental health issues. Despite facing challenges, she remains dedicated to raising awareness and supporting mental health initiatives through her Rare Impact Fund and partnerships like the one with Sephora.
Gomez’s recent success with Rare Beauty has contributed significantly to her billionaire status, with the vast majority of her wealth coming from the cosmetics empire she founded in 2019. The company’s focus on giving back to the community through initiatives like the Rare Impact Fund showcases Gomez’s commitment to using her platform for good. Sephora’s partnership with Rare Beauty for Mental Health Day highlights the importance of supporting mental health resources for young people, especially in light of the ongoing mental health crisis that disproportionately affects this demographic. Moving forward, Gomez and her team at Rare Beauty are working to increase awareness and raise funds to expand access to mental health services and education globally.
The collaboration between Selena Gomez, Rare Beauty, and Sephora for Mental Health Day reflects a dedication to supporting mental health initiatives and raising awareness about the importance of mental health resources for young people. Gomez’s personal journey with mental health struggles has fueled her advocacy for increased awareness and support for those facing similar challenges. By donating proceeds from her cosmetics line to the Rare Impact Fund, Gomez is making a tangible impact on mental health services and education around the world. With the support of Sephora and other partners, Gomez’s mission to raise $100 million for youth mental health resources shows no signs of slowing down, as she continues to use her platform for good.
In addition to her philanthropic efforts, Gomez has been focusing on her personal life and is now in a flourishing relationship with music producer Benny Blanco. Speculation about marriage and starting a family with Blanco has been circulating, adding a new chapter to Gomez’s life story. Despite the challenges she has faced in the past, including struggles with mental health and high-profile relationships, Gomez’s resilience and commitment to making a positive impact shine through in her work with the Rare Impact Fund and other charitable initiatives. As she continues to grow her cosmetics empire and advocate for mental health awareness, Gomez’s influence in the beauty industry and beyond remains a powerful force for good.
