Bulgari, a renowned Roman luxury brand, recently showcased one of their most expensive jewelry designs ever: a diamond choker worth $43 million. The Serpenti Aertena necklace, crafted from a 200-carat rough diamond, was worn by brand ambassador Priyanka Chopra at the event. This stunning piece is part of a collection created to celebrate Bulgari’s 140th anniversary and features coiling snake motifs, colorful gemstones, and ancient coins. The collection was unveiled at the historic Terme di Diocleziano in Rome, with models such as Mariacarla Boscono, Isabella Rossellini, and Carla Bruni showcasing the exquisite pieces on the runway.

The Serpenti Aertena necklace is described as the most precious design ever debuted by Bulgari, highlighting the brand’s dedication to craftsmanship and luxury. The collection, designed by jewelry creative director Lucia Silvestri, features a range of stunning pieces including necklaces, watches, and earrings that dazzle with their intricate details and high-quality materials. The event at Terme di Diocleziano was a glamorous affair, with models showcasing the luxurious jewelry against the historic backdrop of the ancient baths in Rome.

Bulgari’s 140th-anniversary collection is a testament to the brand’s commitment to creating exquisite and unique jewelry designs that appeal to the world’s wealthiest individuals. The brand’s reputation for luxury and craftsmanship is exemplified in pieces such as the Serpenti Aertena necklace, which showcases the brand’s expertise in working with precious materials and creating intricate designs. The collection features a range of pieces that highlight Bulgari’s signature style, incorporating elements such as snakes, gemstones, and ancient coins.

The event at Terme di Diocleziano was a star-studded affair, with models and celebrities such as Priyanka Chopra, Mariacarla Boscono, Isabella Rossellini, and Carla Bruni showcasing the stunning jewelry on the runway. The event provided a glamorous backdrop for Bulgari to unveil their 140th-anniversary collection, allowing guests to experience the brand’s luxurious designs in a historic setting. The collection was met with awe and admiration, with attendees marveling at the craftsmanship and beauty of each piece on display.

Bulgari’s Serpenti Aertena necklace is a true masterpiece of jewelry design, crafted from a 200-carat rough diamond and adorned with intricate details such as coiling snake motifs and colorful gemstones. The necklace is a symbol of Bulgari’s commitment to luxury and elegance, showcasing the brand’s expertise in creating high-quality and visually stunning pieces. The collection, designed to celebrate Bulgari’s 140th anniversary, features a range of pieces that embody the brand’s timeless style and exceptional craftsmanship.

Overall, Bulgari’s 140th-anniversary collection is a testament to the brand’s legacy of creating exquisite and luxurious jewelry designs that appeal to the world’s wealthiest individuals. The collection, showcased at the historic Terme di Diocleziano, features stunning pieces such as the Serpenti Aertena necklace, which highlight Bulgari’s dedication to craftsmanship and innovation in jewelry design. The event was a glamorous affair, with models and celebrities showcasing the brand’s luxurious pieces on the runway, further solidifying Bulgari’s reputation as one of the world’s leading luxury jewelry brands.

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