Two of the world’s top bars, SIPS and Paradiso, are now offering exclusive pop-up bar activations on MSC Cruise ships – the Euribia and the World Europa. SIPS, ranked No. 1 in the World’s 50 Best Bars in 2023, will be onboard the Euribia sailing the North Sea, while Paradiso, ranked No. 1 in 2022, will be on the World Europa as it travels the Mediterranean. Both bars will be serving a “greatest hits” menu onboard through September, providing passengers with a unique and luxurious experience.
MSC Cruises, a privately held Italian-Swiss company, is known for its luxury-leaning moves and has previously partnered with TimeVallée and Formula One. Jacques Van Staden, food and beverage vice president at MSC Cruises, expressed excitement about the concept of bringing the “World’s Greatest Bars” onboard the ships, providing guests with unforgettable experiences not seen before at sea. Guests on the Euribia will have the opportunity to enjoy eleven cocktails from SIPS, created by renowned bartenders Marc Alvarez and Simone Caporale, known for their mind-bending techniques and playful presentations.
Paradiso’s otherworldly cocktails will be available on the World Europa, with offerings like the Kryptonita and Bacco Per Bacco showcasing the bar’s ability to balance flavors and innovate in presentation. The unique cocktails offered by Paradiso are designed to surprise and delight passengers, offering a truly unforgettable drinking experience. Despite the complexity of the cocktails, the bar owners have confidence in the MSC bar staff they trained, describing them as “super cool” and “very switched on.” The staff will spend the summer crisscrossing European waters, offering passengers an opportunity to taste these incredible creations.
Passengers aboard the Euribia and the World Europa will have the chance to sample these masterful cocktails throughout their journey, enhancing their cruising experience with top-notch bar activations. The partnership between MSC Cruises and SIPS and Paradiso marks a new level of luxury and sophistication in onboard offerings, catering to guests looking for unique and memorable experiences while at sea. As the ships sail through European waters, those looking for a one-of-a-kind drinking experience can enjoy the expertly crafted cocktails designed by some of the world’s most talented bartenders.
Overall, the collaboration between MSC Cruises and these top-rated bars brings a new level of sophistication and innovation to the cruising industry, providing passengers with the opportunity to indulge in world-class cocktails while enjoying the high seas. The exclusive pop-up bar activations on the Euribia and the World Europa enhance the overall onboard experience, offering passengers a taste of luxury and elegance as they travel through European waters. With a focus on providing unforgettable experiences, MSC Cruises continues to set new standards in luxury cruising, ensuring that passengers have access to the best of the best while on board.